Branding & Website Design
Redline
Sector: Finance
Brand Identity.
Redline new logo design and brand identity
Redline felt it was time for a new brand identity to help them stand out in their market. Redline have been working within the banking, retail and consumer credit sectors since 2007. They wanted a modern and timeless logo ident for their brand that reflected their business as a finance platform that works differently and more efficiently than their competitors.
Brand Guidelines.
Redline Brand Book
The logo and brand design process was completed with a new brand book to help Redline continue to establish their new identity. Including image guides, colour guides and brand assets including stationery and email signatures.
Website Design
Redline’s website design needed to be clear and show the detail to all the different elements of the business. Redline needed a space to show the history of the company, how effective and flexible their platform works, case studies, and introduce Cognition and The Redline Way. Creating a new website design really helped to bring their new brand to life and help establish the new look for their clients and partners.
